End of oil II

After penning the End of Oil, I was bothered by my switch of camp. In some sense I had become a new kind of neo-Malthus but yet I resist the analogy. I think the struggle we have today with carbon emissions is different from the issue of resource conservation like in the case of land or other commodities. And the reason has to do with the market system and price signals.

In the past when we are thinking about resource constraints such as agricultural land, we know there is a price on the resource. With subsidies they get over-utilised but overall, because the market system rewards greater productivity of those resources, all the micro-decisions in the economy will encourage discovery of more of the resources or greater efficiencies in utilisation. The economics is working against Malthusian ideas.

Nevertheless, with the carbon emission challenge of today, most emissions still remain unpriced. They rightfully require a negative price but tax systems and enforcement aside, governments around the world are reluctant to even design regulations to create proper carbon pricing. Without this pricing, economics will keep working against the climate change problem, and we can only rely on goodwill or sustainability marketing as motivation which will never be enough.

End of oil

Many years ago when I first thought about the study of Economics, there was the prevailing concern about oil reserves running out and the world running out of fuel. It was 2005 and the economist even had an issue where the cover page was showing the reflective colorful swirls of oil. The economists would argue that the world will never run out of oil because towards the last drop of oil left, the price of oil would be so high no one would want it. And perhaps many other alternative technologies which were not commercially viable would have become so before oil runs out.

Those were days when we technically already know about greenhouse effect and the global warming potential of carbon dioxide. And I was particularly fascinated with the recurring debates between the Malthusians (and neo-Malthusians) and the others weigh on the hope of technology (and possibly economics).

It is funny how more than 17 years later, I’m in a career to try and reduce (and eventually end) the dominance of oil. Not to promote an alternative technology, not to rail against the political power of oil but to create a future that we all want to step into. Because climate change is an existential danger for us all and the planet as we know it. And because I believe our current economic system can be superceded by one that works for the future and not the tradition notions of wealth and fortune.

So close yet so far

If you’re so near to success but then at the last point it failed, what does it mean about your effort and all the time spent on it? It can be for a business, a project, a single deal, or even a relationship. If you had known, would you have gone for it anyways? Or maybe that’s not a fair question to ask; the better question is how you’d value all the progress up to that point. Before the failure.

Would you just walk away and try to forget? Or simmer in anger? Or start gathering the pieces and see what they can be used for next?

I think the last point is particularly interesting because news just came out that Suncable entered into voluntary administration due to the shareholders not being aligned. It was a big and ambitious project. There are people concerned with Singapore not getting enough green electricity. But even if Suncable really failed, there had been expertise built up, teams familiar with the system and processes, plans or ideas that can be refashioned.

Better to think that what brought you close to success but did not get you there has already brought you closer to other successes you’ve yet to see.

Competitive analysis II

Having written my previous post, I think it’s important to say that knowing your competitor is still important after knowing yourself. As you understand you resource pool and how you can serve your customer better, you can start appreciating why some strategies work better than others. Your competitors’ actions or execution failures become an excellent resource for you.

So what is a good competitor analysis really about? It is more about firstly defining the market properly and figuring out how much of your competitor’s business really competes with you. Then there’s the historical lessons of that competitor that you can learnt from.

Finally, focus back on the customer and how they perceive and view various substitutes or alternative where your products and services are concerned. That’s the true current status of “competition” then consider how you can develop strategies to get more of the relevant customer groups’ mind and wallet share.

So much work to be done

For those who are already beginning to be overwhelmed by the year, I’d like to confess I’m experiencing the same. There is so much to do, to accomplish and to change or improve. There’s work, family, relationships and the work on myself as well. It seems that I need them all right now! How do we prioritise this all?

Often we want to snap our fingers and have the world as we like it. We fantasise about how the world should be and the changes we could or should make. And then we stop there, frozen simultaneously by the possibilities and the overwhelming amount of work it entails. We then go back into fantasy world and imagine more work to be done instead of doing them.

We then make excuses why the world is fine to be as it is, because we want to get back to doing our own thing, to be in our comfortable patterns. It’s strange how we never fantasise about the status quo and dwell on what it takes to keep things the way they are. But we instinctively resist change, and stop ourselves from making them. So despite the sense of overwhelm, most things are likely going to stay the same.

Better to be selective and careful about the areas we target to change, and then punch hard in those areas. Hit the targets or decide it’s not worthwhile and then go on to the next.

Making excuses for yourself

Barely 10 hours before we were slated to meet for a trek, they messaged, “Had a late night today and just got home so we’ll sleep in and skip the trek tomorrow”. We learnt from young to steer our lives using excuses in order to align it with our periodic whims and fancies, but also to ensure we stay on course in our long-term goals when we find ourselves inconsistent. So they are a double-edged sword depending on how you wield it.

Using excuses that comes out of trying to steer towards long-term goals such as having a policy of sleeping 7.5 hours each night, not signing petitions, eating low-carb, etc can be great. And at times, you might just need to give yourself some wriggle room from low-stake commitments.

But the kind of excuses you need to catch yourself on, is when you’re bailing yourself out of the future you were committing to create for yourself or others. Especially so out of whims and fancies. When you make excuses not to do the work, or to deplete the trust people have in you, or to belittle the cultivation of small positive habits.

Action to change ourselves

What is the difference between taking an ineffective action and inaction? I think most people think they are the same and in fact they’d rather take no action to save the costs of the ineffective action.

But I beg to differ. How did you know the action you’re about to undertake is an ineffective action? What are the factors driving effectiveness? In taking the action, do you not discover something new? If nothing changed on the situation, did anything change in terms of your knowledge and capabilities?

We tend to think more in terms of how we change a situation rather than change ourselves. But perhaps the change that we need in ourselves is way more pressing than the situation.

Volatility of incentives

I believe that incentives drives behaviours. That is why big bureacracies are bound to retain mediocre individuals and repel talents. It is why high-paying jobs attract more people even if they are soul-sucking. It is also why high-impact but mediocre-paying jobs like teaching and nursing have people leaving in droves.

But incentives can also be volatile because market signals in the short term may not be a good reflection of fundamentals. That’s why people end up behaving in sub-optimal ways in pursuit of short-term gains. This could involve forging qualifications, attempting to get an increment from attending some third rate data analytics course, etc.

Can we trust incentives alone to govern our societies? Probably not. Because our purpose is greater than just responding to sticks and carrots. So more important to identify what purpose we want to fulfill and allow that to drive us forward. Blind pursuit of incentives bring us nowhere.

Forcing your work

Work gets done through a combination of resources, ideas and time. What happens when it is not done? Can it be forced?

We’ve been lulled by management science, idea of deadline, of being a machine to deliver output that is certain and reliable while also being of good quality despite not being able to even specify the work well.

Forcing work to be done is a lie. And it is not even human.

New year gift

For a while now, I’ve had a career newsletter which allowed you to download the Dream, Think & Act! ebook I’ve written. And that’s all about creating the marketing funnel etc. Now I think perhaps it works better as well if more people could access it without having to surrender email addresses to me. Though you could still subscribe if you decided my ideas are useful – I don’t write very often and it’s usually just 4-6 times a year.

Thank you for giving me the attention and time to read through my random musings and nuggets of thought this year. Please do share my materials more broadly and tell more people about my materials.

For the new year of 2023, I’m putting up my ebook free. And it gets better, the original version that was being circulated around was a pdf. Now you can get it as ebooks which you can read on kindle or your favourite ebook readers. Download Dream, Think & Act! ebook (mobi and epub versions) here.