Small market II

Exploring transitions of market sizes is something I’m keen to examine a bit more. The richness of capitalist market economy comes not so much from the price competition but competition along other dimensions. That actually is not that amenable to economic analysis despite all the support that traditional economic analysis had given weight to the beauty of the market economy and its efficiencies.

The innovations of the market economy actually requires dynamism rather than static equilibrium. And over the course of the so-called dynamic equilibria, there is actually some degree of disequilibria. More of our experiences are with the changing patterns such as prices, proliferation of new products and shifts in market messaging than with having clear repetitive routines.

There is to some extent a predictability around the fact that people will be fed and services will be provided without central coordination but these are just scarffolding of a much richer and vibrant structure.

So small markets becomes larger by growing in the demand base or demand groups, or when they merge into other broader base markets. These shifts reflect that even the basic fundamentals around our traditional analysis of markets should be oriented not necessarily based on demographics, a need or particular behaviours. The boundaries between markets are more fluid than we think. It takes broader thinking to be able to conquer markets from the perspective of business and to analyse them through the changing times.

Transition as an opportunity

I work with businesses daily and when we speak of transiting to the low-carbon economy, moving away from Oil & Gas assets, to new businesses that would accelerate the transition, the conversation could go both ways: (1) Show me the money; (2) There is no other way.

The motivation for green is hard to be sustained by pure profit motive because that tends to be more short term whereas longer term motivation is driven more by fundamentals.

If there isn’t money right now or that money doesn’t come, then those who claim that they are in green for the money won’t be able to stay on. Even if you have conviction that the money would come, it is almost certainly driven by a longer term, fundamental thesis. And this fundamental thesis, tends towards the “there is no other way”.

A balanced, and pragmatic view of this landscape requires us to recognise that the old incentives and structures need to be dismantled to push for the new but at the same time, we need to keep proving that the new works. After all, the oil & gas industry and technology had decades to build up to the scale they have today.

Manufactured feel

When we travel, we visit places of interests, stay in hotels or some kind of accommodation with “curated experiences” and follow guides to eat the popular foods in a place. Is this sort of traveling about experiencing the local life or about manufacturing the feeling or a “foreign experience”?

It’s probably both.

When does an experience feel manufactured? And is that a bad thing? After all, we manufacture things because they are not readily available in nature. We might be the only specie that tries to manufacture feelings or experiences or put ourselves through something radically different than our “everyday life”. Monkeys don’t go on exchange programmes with a different tribe; Donkeys don’t try to live the day in the life of a camel.

So what do we really gain? Why do we dread the everyday? What is wrong with routine life?

Going back to objectives II

What happens when people at the ‘grassroots’ level of a system tries to solve a system problem, or deal with the symptoms and consequences of a systemic issue? How often have we asked this question and consider how pervasive such a problem archetype is in our modern society?

Corporate change and transformation department should be framing questions this way to uncover projects they can work on. Far too often, there are departments operating at ‘corporate’ or ‘strategic’ level of the company just trying to find easy-wins lurking around the organisation to create some kind of change project. The small projects that affect one or two stakeholders can be better dealt with by themselves. Collecting problem statements on the ground may not be the best because ‘the ground’ tend to contextualise problems within their own scope of work or scope of influence. When they do point out something that is more systemic, it is overwhelming or that they point to merely a symptom of underlying problems.

The corporate strategy department needs to hunt down problem statements by considering first what is the objectives that the company is trying to achieve overall, and what are some of the internal elements of the company that is hindering it from achieving its objectives. That would be more useful corporate change. Solving problems that prevent what existing department perceives as hindrance from them doing ‘their work’ may not always be optimal because ‘their work’ can be a function of the existing silos of an organisation and not exactly meeting the overall objectives of it.

Limited life

Our lives are limited in many ways but more so by our perspectives than anything else. Time is one perspective by which we limit our lives. In some ways, it is sombering and perks us up but the urgency to accomplish things doesn’t always help. In that sense, the perspective of time as a resource otherwise wasted rather than an input to possibilities, limits us.

Then there is the dimension of money. Because money can buy more and more things, we become increasingly overwhelmed by our limited ability to generate income and wealth. The reason why get-rich-quick scheme works and why greed is pervasive is that we fear that material needs catches up with us. In the market system, money is our vote of some kind, the power we have to grab our share of possessions and material in this world. If we don’t get hold of enough money, we also lose our share of the society’s production. So then life gets caught up with that, with trying to get our share of production by trying to produce or to divert. And in the process we limit our lives to the material, even as we pursue experiences that money can buy.

Money, time and numbers/metrics were gifts to our lives, meant to be additions and blessings but instead they end up limiting our lives. Because of the way we have come to perceive them.

Notions of additionality

What does additionality mean? There’s this idea that the activity needs to add on something to the existing context. This is a big matter in the case of renewable energies as people are speaking against carbon credits or renewable energy certificates that are actually not adding more renewable energy or removing carbon emissions from the atmosphere.

We are trying to create a system where incentives themselves are not blunted or abused. If for example, we introduce incentives to reduce rat infestation by rewarding those who catch rats, then you risk the abuse where people are breeding rats to be killed and submitted for incentives. The result of this unintended condition is that people are taking actions that may be contrary to what the original intent of the incentives were.

The world is trying to shift towards a low carbon world. Incentives ought to be rejigged and aligned towards reducing carbon emissions. Yet if we allow abuses and undermine the credibility of emission reductions, we’re hurting ourselves. If forest land owners are suddenly making new revenue streams for trees they are already protecting, it might be a problem that there is no additionality for the new carbon assets.

We should only be incentivising activities that will reduce the world’s carbon emissions. Or increasing its sequestration. The problem is that is hard to measure and align standards of what really counts.

Being entertained

After sharing David Foster Wallace’s speech, I looked a bit more into the things he said about the kind of themes he tend to think and write about. One of the really big theme is some kind of cultural addiction to entertainment, and in some sense, the growing feebleness of the mind – especially the part that deals with deeper thinking and autonomy.

We have in some sense, replaced that powerful autonomy that Victor Frankl described about the choice of our response to external environment/circumstances, with a kind of superficial sense of choice: which shampoo to buy, what clothes to wear, the jobs to desire, etc. We become weaker at assessing which politician deserves our vote, which friends deserve more of our attention, what character and values we want to truly establish for ourselves and kids.

The sheer noise and pervasiveness of entertainment, and the values of banal, basic type of stuff that gains our attention comes to dominate our lives. Intellectual domains becomes devolved to just what is considered professional and sophisticated at work, or some kind of aristocratic indulgences. Ordinary lives, which is often much more transcendental than we care to recognise, becomes just ordinary for the lack of exercising that deeper bits of our minds.

So much work to be done

For those who are already beginning to be overwhelmed by the year, I’d like to confess I’m experiencing the same. There is so much to do, to accomplish and to change or improve. There’s work, family, relationships and the work on myself as well. It seems that I need them all right now! How do we prioritise this all?

Often we want to snap our fingers and have the world as we like it. We fantasise about how the world should be and the changes we could or should make. And then we stop there, frozen simultaneously by the possibilities and the overwhelming amount of work it entails. We then go back into fantasy world and imagine more work to be done instead of doing them.

We then make excuses why the world is fine to be as it is, because we want to get back to doing our own thing, to be in our comfortable patterns. It’s strange how we never fantasise about the status quo and dwell on what it takes to keep things the way they are. But we instinctively resist change, and stop ourselves from making them. So despite the sense of overwhelm, most things are likely going to stay the same.

Better to be selective and careful about the areas we target to change, and then punch hard in those areas. Hit the targets or decide it’s not worthwhile and then go on to the next.

Making excuses for yourself

Barely 10 hours before we were slated to meet for a trek, they messaged, “Had a late night today and just got home so we’ll sleep in and skip the trek tomorrow”. We learnt from young to steer our lives using excuses in order to align it with our periodic whims and fancies, but also to ensure we stay on course in our long-term goals when we find ourselves inconsistent. So they are a double-edged sword depending on how you wield it.

Using excuses that comes out of trying to steer towards long-term goals such as having a policy of sleeping 7.5 hours each night, not signing petitions, eating low-carb, etc can be great. And at times, you might just need to give yourself some wriggle room from low-stake commitments.

But the kind of excuses you need to catch yourself on, is when you’re bailing yourself out of the future you were committing to create for yourself or others. Especially so out of whims and fancies. When you make excuses not to do the work, or to deplete the trust people have in you, or to belittle the cultivation of small positive habits.