I struggle with Meta’s value creation model; it takes people’s attention, passing it to those who value it, and makes off with the money in return. They then mine for more attention, more screen time, more private data to get more value. This sounds compelling but if their interest remains diametrically opposed to the large user base they boast of, it’s doomed to fail at some point.
Why not focus on long term value that is sustainable, aligning their own interest with the users’ interests. Collecting a fee from companies to provide identity verification services based on user data without handing over private data. Or collecting subscription fees to help users protect their private information and allow it to be securedly shared with treasured connections?
There are ways for Meta to reinvent itself to be a giant worthy of its position amongst the tech firm. Just exploring the metaverse isn’t going to be enough.