Companies are going out there and committing to carbon-neutrality, net-zero and all that catchphases. I wonder if they really know what it entails or it’s a case of talking first and sorting things out later especially when the guy on top may not be holding on to his job by the “deadline”.
When Bill Gates tried to exit fossil fuel from his portfolio, he began to realise how hard it was. I think we only start recognising the difficulty or the ease of certain things when we start doing them. If we keep putting them off then we will never discover the true extent of the difficulty.
Take action now. Refine later. Instead of promising now and doing later.